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Startup Advisor Lunch & Learn: Branding and Messaging

January 27, 2022 @ 11:30 am - 1:00 pm PST

Want to brush up on branding and learn how great messaging builds the value of your company? Join us!

UPDATE: Due to temporary WSU policy changes, this event has been moved to virtual only.

We’ll start with branding and messaging for small businesses and dive into the special topics related to startups. There will be plenty of time for Q & A. Learn about:

  1. Understanding the power of creating a brand
  2. What to ask yourself when setting a direction for your brand
  3. Creating consistency in your messaging

Speakers: Tony Baird and Andrea Williams

Tony is the co-founder at The Woodshop, a marketing and design agency located in Spokane, Washington. Andrea Williams is the Lead Strategist and Chief Relationship Officer at the company.

The Woodshop brings new brands and products to life, revitalizes old ones, and acts as an outsourced CMO for numerous growing companies. Clients include local favorites, Dry Fly Distilling and URM Food Stores, as well as national brands like Zerorez Carpet Cleaning, Daddy’s Chicken Shack and some yet to be released projects supporting companies in the startup space.


January 27, 2022
11:30 am - 1:00 pm PST


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WSU Innovation Center
120 North Pine Street
Spokane, WA 99202 United States
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