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Startup Advisor: Brand Presence & Narrative

October 11 @ 12:00 pm - 1:00 pm PDT

Branding is key to successful marketing. Join us to learn:
– What makes a brand
– Elements of branding
– Promote the brand through messaging

About this event:

Brand presence is key to successful marketing. Join us to learn:

- What makes a brand

- Elements of branding

- How to promote the brand through your overall messaging

Speaker Bio:

After Tony Baird graduated from Eastern Washington University with a B.S. in Business Marketing, he began his career in marketing at KXLY Radio Group. Tony spent 7 years at KXLY writing 1,000+ radio scripts and assisting hundreds of (mostly small to midsize) businesses with their marketing efforts. Tony was then the Marketing and Sales Director for a franchise group with 3 locations across the Northwest. From there, Tony founded The Woodshop, with his business partner Jeremy McGee. Tony now has over 17 years of marketing experience, including experience as a vendor, a client, and now an agency. Tony runs strategic development and budget management of multiple million dollar companies accounts across the United States. Tony has led The Woodshop through multiple award-winning marketing campaigns locally, receiving over 20 Creative and Strategy awards along the way. And Tony was listed as Spokane’s Top 20 Under 40 in 2020.

Please note:

Parking is complimentary. Standard, Vegetarian and Vegan options for lunch are included with in-person registration. This is so we have an accurate headcount for our food order.

Help us eliminate food waste! If you register to attend in-person and find you won’t be able to be there, please notify us right away.

Visit our YouTube channel to view previous Lunch & Learn presentations.


WSU Innovation Center
120 North Pine Street
Spokane, WA 99202 United States
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