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Personalizing Healthcare Benefits for Every Life Stage

September 11 @ 10:00 am - 11:00 am PDT

Join VSP Global Innovation Center and MATTER for a panel discussion on stage of life benefits

The U.S. workforce has never been more diverse age-wise. According to the Bureau of Labor Statistics, one in four workers is over the age of 55, compared to just one in seven in 1979. In addition to Baby Boomers, four other generations are part of the workforce — the Silent Generation, Gen X, Millennials, and Gen Z. Organizations that aim to offer tailored benefits must focus on employees’ stages of life.

Instead of taking a universal, all-purpose approach, stage of life benefits include programs that address the various challenges employees of different generations face. Whether it’s supporting maternal health, family planning, eldercare or other stages, personalizing benefits allows employees to tap into a menu of options designed to support their unique needs at a specific moment in time.

Join VSP Global Innovation Center Head Ruth Yomtoubian, Kindbody Founding Physician and Chief Innovation Officer Dr. Fahimeh Sasan and VillageMD Chief Human Resources Officer Amy Smith for a discussion on how stages of life are shaping the future of healthcare benefits, moderated by MATTER CEO Steven Collens.

Prior to the panel, you can read more about this trend in the VSP Global Innovation Center’s latest Futurist Report, The Future of Benefits.


Ruth Yomtoubian, Head of the VSP Global Innovation Center

With her deep knowledge and wide-ranging experience as an innovation expert and leader, Ruth joined VSP Vision to launch the VSP Global Innovation Center as an important innovation player and disrupter in the healthcare and technology industries.

Previously Ruth worked as a global consultant, with clients from the Bay Area to Latin America, facilitating their innovation initiatives, creating and supporting thought leadership and generally combating “faux-innovation” in its many forms. As director of the AT&T Foundry, she drove the adoption and alignment of numerous startup solutions across various lines of business. Ruth introduced and produced two distinct thought leadership platforms, Futurecast tech salon series and The Future According to AT&T Foundry report series, designed to move our collective technology future forward. She is recognized for her fearless ability to fuse unexpected elements into bold new work.

Dr. Fahimeh Sasan, Founding Physician and Chief Innovation Officer of Kindbody

Dr. Fahimeh Sasan is the chief innovation officer at Kindbody where she builds and leads programs that help employers deliver equitable and inclusive reproductive care and family-building benefits programs to their global workforces. Kindbody is a leading fertility clinic network and global family-building benefits provider for employers offering the full spectrum of reproductive care from preconception to postpartum through menopause.

Dr. Sasan is a board-certified OBGYN who completed her residency in obstetrics and gynecology at Mount Sinai Hospital in New York City, which was named to Newsweek’s list of “America’s Best Maternity Hospitals 2022.” She is committed to transforming the delivery of reproductive health from a reactive approach to infertility to standard proactive and preventative healthcare. A recognized expert on fertility and family-building topics, Dr. Sasan is widely quoted in national news media including NBC, CBS and TODAY.

Amy Smith, Chief Human Resources Officer of VillageMD

Amy Smith is the chief human resources Officer for VillageMD, a healthcare organization dedicated to providing high-quality, accessible and value-based primary, multispecialty and urgent care to communities across the United States. In this role, Amy leads all facets of human resources and talent, focused on a team of more than 20,000 employees who work in 680 practice locations and 26 markets.

With 25 years of experience in human resources and operations leadership – and an extensive background in developing innovative strategies centered around culture, experience, professional development, and DEIB – Amy works with an eye toward fostering inspiring workplaces that attract the best talent and where team members feel valued and motivated to develop.

Before joining VillageMD, Amy served as chief people officer of Summit Health and CityMD, a leading provider of primary, specialty and urgent care. VillageMD acquired Summit Health and CityMD in January of 2023.

Previously, Amy held key human resources and operations leadership roles of increasing responsibility at several large, public companies including Equifax, ADP and Elevance Health.Outside of work, she enjoys spending time with her family, working in her garden, and playing the bass guitar.


September 11
10:00 am - 11:00 am PDT
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